+91-8727000867
+64 22 003 5555
MagicalNest Shopify Store Redesign
Explore the storefront redesign, room-design features, custom enquiries and collection sliders delivered for MagicalNest.
Shopify storefront project by Digittrix
Product Overview
At Digittrix, we take pride in building powerful solutions that resonate with both brand values and customer needs. One such project we had the pleasure of working on was MagicalNest, a company specializing in interior furniture and designs for kids' rooms. MagicalNest wanted more than just a Shopify store—they wanted a unique experience that reflected the creativity and playfulness of their products. Here's how we transformed their Shopify store into a responsive, user-friendly and fully customized online platform.
Problem Statement
MagicalNest had an existing Shopify store, but it was not performing as well as it could. The store lacked the visual appeal and functionality their brand needed to stand out in the competitive market of children's furniture and decor. They required an engaging online presence that not only looked great but also provided a smooth shopping experience on all devices.
Our challenge was to redesign and rebuild their Shopify store from scratch, while also creating custom features that would elevate their user experience. This meant going beyond Shopify's standard tools and developing bespoke solutions tailored specifically for MagicalNest's needs.
Project Scope
Storefront Design
Brand presentation, collection browsing and responsive page layouts.
Custom Features
Room-design interactions, detailed enquiries and collection sliders.
Customer Journey
Helping parents explore furniture ideas and share room requirements.
Our Approach
1.
Redesigning the Store
The first step was giving the entire store a fresh, clean look that matched the playful yet sophisticated essence of the MagicalNest brand. We focused on creating a mobile-responsive design to ensure parents could browse comfortably from any device. Every page was optimized for speed, user experience, and aesthetic appeal.
2.
Custom Room Design Feature
One of the standout features we developed was the Custom Room Design app. Parents could now design a room for their child online, choosing from a variety of furniture and themes, making the shopping experience fun and interactive. This app was built from the ground up by our back-end developer and became a highlight of the project.
3.
Custom 'Contact Us' Page
We developed a custom enquiry page with fields and image attachments for parents to share room requirements. The work tailored the enquiry experience to MagicalNest’s process.
4.
Unique Sliders for Enhanced User Engagement
To make the site even more dynamic, we created custom sliders for their homepage and product pages, allowing MagicalNest to showcase their furniture collections and promotions in an engaging, scrollable manner. These sliders were custom-coded to blend perfectly with the site's aesthetic and user flow.
5.
Making it Mobile-Responsive
Given that a significant portion of users would access the site through mobile devices, we ensured that the entire site was fully mobile responsive. Every feature, from the room design tool to the custom contact forms, was optimized for both performance and visual appeal across different screen sizes.
What the Project Delivered
The documented delivery combined a Shopify storefront redesign with room-design features, a custom enquiry page and collection sliders. The screenshots show the visual direction and customer-facing experience described in this case study.
Review the Work
Explore the project screenshots above and visit MagicalNest’s current website. A live store may change after project handover.
How Results Should Be Assessed
Sales, mobile conversion, enquiry completion and loading speed should be compared over defined periods using store analytics and consistent measurement. This case study presents the delivered scope; it does not claim a verified percentage uplift.
Planning a related project? See our Shopify website and app development services or explore Talksy, our published Shopify app.
Get Success Together!
Plan Your Shopify Store Redesign
Share your current store, customer journeys and custom-feature requirements. We will help define the design, development and launch scope.
Contact us